The Flyer

COVID-19 isn’t the same as it used to be.

Our campaign extension
Building off of our Camping In spot, we’ve leveraged human truths to show what testing positive for COVID-19 looks like in 2025. In this spot, our patients pivoted to bring their paint ‘n sip event home!

Big win
We brought the same storyline to life in not one, but two languages, English and Spanish.

Even bigger win
We recieved our highest System 1 testing to date for Paxlovid!!!

English :60

Spanish :90

Social

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BTS

Creative
Jeromie Misenheimer
Marc Lucas
Chad Martin
Andrew Halliday
Tessa Cohen
Madi Marchak
Director
Andrew Douglas

Photographer
Brett Nadal
Post House
Harbor Picture Company